Privacy Policy
Effective August 5, 2026
EquiGuard ("EquiGuard," "we," "us," or "our") operates the fleet telematics platform at app.eqg.ooo, our website at eqg.ooo, and our online store at shop.eqg.ooo. This Privacy Policy explains what information we collect, how we use it, and the choices you have. It applies to all users of our platform, visitors to our website and store, customers who place orders with us, and our SMS notification program.
1. Information We Collect
- Account information — name, email address, company/entity, and role.
- Mobile phone number — when you choose to enroll in SMS alerts.
- SMS consent records — the fact, date, and method of your opt-in, and any opt-out (STOP) requests.
- Fleet and telemetry data — equipment locations, status, and related operational data you manage on the platform.
- Usage data — log and device information generated when you use the platform.
- Order information — when you buy from shop.eqg.ooo: your name, email address, and shipping and billing addresses. Payment is processed by Stripe; we never receive or store your full card number.
- Inquiries and support requests — your name, email address, message, and phone number if you provide one. This includes our contact form, shipping-quote requests, and conversations with our AI assistant: if you ask the assistant to hand you to a person, it collects your name and email (and phone, if offered) so the team can reply. Assistant conversations are not stored unless you are handed to a person that way.
- Website analytics — pages viewed, referring page, and a randomly generated session identifier. We derive a one-way hashed visitor identifier from your IP address and browser; your raw IP address is not stored.
2. How We Use Information
- To provide and operate the EquiGuard platform and your fleet dashboard.
- To send the SMS alerts you opt into (device offline, service due, field-note and related operational notifications).
- To respond to support requests and communicate about your account.
- To take payment for, fulfil, and ship the orders you place, and to handle returns and warranty claims.
- To answer contact-form messages, shipping-quote requests, and questions raised through our AI assistant.
- To understand, in aggregate, how our website and store are used so we can improve them.
- To maintain security and comply with legal obligations.
3. SMS / Text Messaging
When you opt in to EquiGuard SMS alerts, we collect your mobile number and your consent to send automated, account-related text messages. Message frequency varies. Message and data rates may apply. You can opt out at any time by replying STOP, or get help by replying HELP or emailing 411@eqg.ooo.
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing with subcontractors who perform support services on our behalf (such as our SMS delivery provider) is permitted solely to operate the messaging program. All other categories of data sharing exclude text-messaging originator opt-in data and consent — this information will not be shared with any third parties. We do not sell your personal information.
4. How We Share Information
- Service providers — e.g., our SMS gateway (Twilio) to deliver messages, and infrastructure providers to run the platform. They may use the data only to provide services to us.
- Payment processing — Stripe processes payments for orders placed at shop.eqg.ooo and receives the details needed to charge your card and confirm your order. Stripe handles your card data under its own privacy policy; we do not receive it.
- Shipping — carriers receive the name and delivery address needed to deliver your order.
- Legal — when required by law or to protect rights, safety, and security.
- We do not sell, rent, or share your phone number or SMS opt-in data with third parties for their own marketing.
5. Who Can See Your Fleet Data
EquiGuard staff cannot see your equipment locations, telemetry, sites, tags, field notes, or notifications by default — not through a dashboard, not by looking something up. The staff-facing side of the platform does not serve those pages at all, and every request for that data is scoped to the account that owns it.
The only way any EquiGuard staff member can view your account's fleet data is a support session ("Ghost Mode") — a deliberate, time-limited (30 minutes) action, logged with the staff member's real identity, and you are notified automatically, every time one starts and every time it ends — in-app, and forwardable to email or SMS if you set that up. This isn't a policy we're asking you to trust; it's a notification you can check.
What EquiGuard staff can see without a support session, because operating the platform requires it: that your account exists and its status, your subscription/billing state, and support requests you've sent us (contact form, quote requests, chat escalations you initiated).
One exception, and we'd rather tell you than have you find out: our engineers can review raw equipment communication diagnostics (the low-level protocol data your hardware sends) across all customers, without a support session, to troubleshoot connectivity issues. This diagnostic stream does not carry your equipment's name, your account, or your location — it is not customer-labeled in any way. Think of it as closer to a carrier reading signal diagnostics than anyone viewing your equipment.
6. Your Choices
- Reply STOP to any EquiGuard text to unsubscribe from SMS at any time.
- Update your contact details and notification preferences in your account settings.
- Contact us to request access to or deletion of your personal information.
7. Data Retention
We retain personal information for as long as your account is active or as needed to provide the service, and we retain SMS consent and opt-out records as required to comply with applicable telecommunications regulations.
Order records — including the name, email address, and addresses associated with a purchase — are kept for as long as required for accounting, tax, warranty, and returns purposes. Contact-form messages, shipping-quote requests, and escalated assistant conversations are kept until they are resolved and no longer needed for the enquiry or any resulting order. Analytics records contain no directly identifying information.
You can ask us to delete personal information we hold about you by emailing 411@eqg.ooo. We will honour the request except where we are required to keep a record — for example completed order and tax records, and SMS consent and opt-out records.
8. Security
We use administrative, technical, and physical safeguards designed to protect your information. No method of transmission or storage is completely secure, but we work to protect your data.
9. Children's Privacy
The platform is intended for business use and is not directed to individuals under 18.
10. Changes to This Policy
We may update this Policy from time to time. Material changes will be reflected by updating the effective date above.
11. Contact Us
EquiGuard · 411@eqg.ooo · app.eqg.ooo